How Local Small Businesses are Evolving Their Online Marketing Strategies

Listening to small bricks and mortar business owners has never been more important. Understanding how marketing strategies have evolved in a world increasingly dominated by search is the key to getting your slice of the pie.

All these tips for getting found involve the big players on the internet, but it’s really in how they’re interacting with the little guys that makes all the difference on payday.

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How Local Small Businesses are Evolving Their Online Marketing Strategies – Search Engine Watch

3 Ways Local Small Businesses Can Use PPC

With all the competition on your Google search results page, the top ranking organic site is today often well below the fold. Pity all those SEO workers who’ve scoffed at paid traffic.

Using PPC the right way can keep your results front and center, and there’s no reason not to take advantage of the better positioning. There’s that and a few other good reasons to look at what PPC can do for you.

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3 Ways Local Small Businesses Can Use PPC – Search Engine Watch

4 Ways to Make Sure You Beat the Competition in Local Search – A SPN Exclusive Article

Google is going hard after local small businesses. The fact is, 20% of searches are Local Searches for Local Businesses and if your business isn’t showing up there, you’re almost certainly missing out on a steady stream of hard income.

Your competition is likely not on the bandwagon, or they’re not playing with the same sheet music, so here’s your chance. Jump in and get swinging with these 4 easy tips to ramp up your local search traffic, and your business.

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4 Ways to Make Sure You Beat the Competition in Local Search – A SPN Exclusive Article – Site Pro News