Will Groupon Really Boost Your Local Business?

The way that local business meet and greet new customers has been utterly transformed by Groupon since its launch in 2008. Still a surprising number are still on the outside.

If your local business isn’t taking advantage of what Groupon offers, it’s very likely that your missing out on a lot of business. Cover the basics to see if you can come out on top.

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Will Groupon Really Boost Your Local Business? – Social Media Examiner

The Influence of Foursquare

Loyalty, encouragement and discovery; these are the three basic concepts that have allowed Foursquare to grow in to the world’s most respected location-based social network. Users are motivated to explore a city and everyone wants to know what moves them.

Slowly but surely the figures start to come in. Just why would anonymous people allow big brother to follow them around for a day? The results are enlightening.

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The Influence of Foursquare – Social Media Today

Check It Out | Facebook Places Gaining Critical Mass

Facebook Places just started last July, but the service continues to gain momentum in the face of incredibly tough competition. 1 out of every 5 smartphone users checked in with a location based service this past March.

What kind check-in patterns are you going to see among your friends on Facebook as the service really starts to take shape? The answers aren’t all there yet, but some of the statistics are already startling.

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Check It Out | Facebook Places Gaining Critical Mass – All Facebook

The Future of Geolocation | What is Coming?

Unfortunately, the motivations for users to participate in location based networks like Foursquare are still not always there. Users want to use less effort and get more in return.

Developers, though, are pushing to the edge in a few different ways. Well, maybe it’s better to say in a whole slew of different, innovative and attractive ways. One or two of them is sure to pay off.

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The Future of Geolocation | What is Coming? – Social Media Examiner