Marketing Metrics You Can Ignore

“Vanity” Marketing Metrics You Should Ignore

The term “vanity” metrics has made its way into the marketing metrics lexicon recently, and for good reason. What many use to measure results can very often be misleading and due to this, it’s worth examining some of the marketing metrics you could (and possibly should!) disregard…Read More

Essential Marketing Metrics for Small Business Owners

Time is money and your measurements need to be accurate. Adjust them the moment something is off and you get more money. It’s that simple. So how do you know what to measure? Well, learning depends on a couple of things like your business and market and competitors.

Luckily you can see almost all of it in a few simple online places. Making a habit of keeping a close eye on them should take 15 minutes a week and improve your entire enterprise.

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Essential Marketing Metrics for Small Business Owners – Site Pro News