Marketing on YouTube | A How to Guide

Marketing on YouTube is every bit as important as your overall SEO strategy, and as so many of those have bitten the dust lately, it may even be more important. A billion YouTube searches a day is typical and 65 million visitors monthly beg the question: what are you doing on YouTube?

Serious, practical marketers get their message out there, in the midst of everything else going on on YouTube. Here’s what you need to know to get moving.

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Marketing on YouTube | A How to Guide – Andy Jenkins Blog

Top 10 Causes for Spam Complaints

You’re firing off more email marketing messages than ever, but if your Spam complaints get too high, you’re going to get shut down. Faster than you can say “Misleading Subject Line,” too.

These are the Top Ten reasons for Spam complaints all wrapped up in a mini-course on being a better, and more effective email marketer.

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Top 10 Causes for Spam Complaints -AWeber Email Marketing Tips

Top 10 PPC Campaign Mistakes

Maybe you will never be the PPC guru you once dreamt of being. While still a highly profitable medium, it remains rife with trip wires, snares, and third rails. That’s not even to mention the simple aggravation of putting it all together in your head.

These simple mistakes are the 10 most common and have brought more than one PPC campaign to the brink of bankruptcy. Avoid them religiously and you’ll put the shine back on your PPC piggy bank.

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Top 10 PPC Campaign Mistakes – Search Engine Watch

Use Lifetime Customer Value to Measure Social Media

How many new customers is social media going to attract to my business, anyway?

Social media marketing, unfortunately for you, is all about relationships. Evaluating your  investment requires that you use the right metric.The financial measure is ultimately based on a long-term relationship. It’s one that you may or may not be capable of appreciating, but here’s the first step to putting some long term romance back into your business.

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Use Lifetime Customer Value to Measure Social Media – Biznology

Are Yellow Pages Toast? Four Years Later We Review Ad Value

In all of the smoke over local SEO and site optimization, the debate continues over whether the old-school Yellow Pages style listings will survive or not.

Believe it or not, Old Yellow is still holding its own, albeit after surviving an incredible series or body blows. Here’s what you need to know when considering, one more time, whether to up the size of that listing.

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Are Yellow Pages Toast? Four Years Later We Review Ad Value – Search Engine Land

Why You May Need To Hide Your Google Places Address ASAP

Using the ‘Hide Address’ function in Google Places could make a big difference in where your Google Places page is showing up.

Seriously. Failure to get with this program could result in your listing being altogether dropped altogether from view. In short, it all comes down to whether or not you serve all or some or none of your customers at your present business address.

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Why You May Need To Hide Your Google Places Address ASAP – SEOmoz