Social PR Going SoLoMo | 3 Ways to Optimize

Android, iPad, and iPhone visits are probably creeping up in your own analytics. iPads, iPhones and other mobile devices have become the technology of choice for everyone from business executives to students.

This massive shift to handheld devices has significant implications for your own online marketing, and you bet, you need to optimize for it. Here’s a good place to start.

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Social PR Going SoLoMo | 3 Ways to Optimize – Search Engine Watch

5 Simple Steps to Getting Started With Mobile Marketing

Plenty of small business owners believe that using mobile marketing to connect with customers is just doubling everything you’ve already done with a second smaller smart-phone website. Truth is, mobile marketing is really not much more complex than that.

These five simple and quick things you can do will open up new revenue streams and allow you to better quick with more new customers, faster.

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5 Simple Steps to Getting Started With Mobile Marketing – Social Media Examiner

Quick Guide to Smartphone & Mobile SEO

Marketers and advertisers are increasingly allocating budget to mobile to capture a market that’s growing by leaps and bounds.

Total mobile advertising spending in the US will reach $1.1 billion this year, 48% more than in 2010. So what can you do to make your site mobile friendly and, more importantly, mobile search friendly?

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Quick Guide to Smartphone & Mobile SEO – TopRank Online Marketing Blog

“Mobile”-ize your business with Google Sites

51% of US consumers are likely to purchase from retailers that have mobile-optimized sites. Is your website ready?

Google’s launch of instant Google Sites mobile landing pages mean that you can build a professional mobile landing page for your business in moments. It’s totally free and you don’t need coding experience. What are you waiting for?

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“Mobile”-ize your business with Google Sites – Google Small Business Blog

Mobile Marketing is Gaining Momentum | Is Email Marketing Over?

Email marketing is still far less expensive to implement than mobile marketing. But the bang you get for your mobile marketing buck can actually increase sales the same day your message goes out!

Redemption rates are super high and the business is booming, but is it right for every small business? Perhaps not today. But rest assured, this is what every business will need to consider in the near future.

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Mobile Marketing is Gaining Momentum | Is Email Marketing Over? – Small Biz Technology

Why Google Will Clean Bing’s Clock On Local And Mobile

It’s nice to think that, just maybe, Bing is going to give Google a run for its money. But in important areas such as local search and mobile search, it’s likely that Google will remain far ahead in the game.

The key of course, for Google and for Bing, is in that one area that makes social media so social is relationships. Google, as big as they are, is going to foster that all important relationship with you, and both you and Bing could learn something from it.

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Why Google Will Clean Bing’s Clock On Local And Mobile – Biznology

Increase Sales Using A Smartphone-Enabled Website

Google expects that 50% of all internet traffic will originate from mobile devices by 2013. Is your website ready?

If you’re looking to strike a serious competitive advantage, a smartphone-enabled website, today, gives you a serious leg up on your competition in a field that’s only going to get bigger.

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Increase Sales Using A Smartphone-Enabled Website – Site Pro News

How To Take Advantage Of New Trends In Mobile Advertising

Recent trends analysis shows that wider adoption of smartphones is just beginning to bear fruit for the marketer.

More ingrained than ever into everyday life, smartphones are quickly becoming the computer of choice for all kinds of users. And no surprise, people are doing a wealth of things with them, all at the same time. Here’s a heads up on what they’re looking for and how they’re using what they find.

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How To Take Advantage Of New Trends In Mobile Advertising – Search Engine Land

Finding Your Business on Customers’ Phones | 5 Facts You Should Know

For some businesses mobile marketing is a dream come true. For others, not so much. One big problem is in understanding what customers are thinking, what they want and how they’re looking for it.

There are some surprises in the percentages and figures representing exactly what smart phone users say they are doing and what they’re looking for.

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Finding Your Business on Customers’ Phones | 5 Facts You Should Know – Social Media Today

Is Your Mobile Device Good For Business, But Bad For The Family?

Remember your family? Of course you do, the device you’re holding right now probably has a picture or two of them in there, somewhere.

Seriously though, mobile devices have radically changed the way we do business. That much you know already. But a recent survey suggests that mobile devices are also wreaking havoc on the home life too. Is it bad, ugly, or even worse? It’s time weigh in and do the right thing.

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Is Your Mobile Device Good For Business, But Bad For The Family? – Small Business Trends