Believe it or not, social media has not left local advertising in the dust. Depending on your target market and the size of your local market, at lot can still be said for the local Penny Saver or a host of other old-school venues.
Still, you want to consider the mix of old and new carefully, and these considerations are meant to be carefully pondered before you spend another advertising dollar.
Read the full article here:
Local Advertising | Devising an Online Strategy That Suits You – Site Pro News
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