What You Need to Know About Optimizing Your Pages for High Rankings

On-page search engine optimization is the bread and butter of SEO work. Yet a few simple to apply tactics seem to elude even seasoned content creators.

Take a few careful steps to avoid pointless links and create quality, well-crafted page content. The search engines will like you better, and the results will slowly start to astound even the staid and the rejected.

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What You Need to Know About Optimizing Your Pages for High Rankings – Social Media Today

Why Every Online Business Needs To Publish Original Content | Google Search Is Serious About It.

You’ve heard the grave predictions about Google’s Panda algorithm – and you’ve probably heard the “It’s not that big of a deal” side of the story, too.

Does it spell doom for auto-bloggers and article spinners once and for all? Or can your business get away with adding so-so content and stellar product descriptions like you’ve always done. Maybe you really shouldn’t wait around for your latest Google Analytics report this time.

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Why Every Online Business Needs To Publish Original Content | Google Search Is Serious About It. – Small Biz Technology

Optimizing Your Content for Your Target Audience

Just because you identified a target audience in the first place, way back when you launched that website, that doesn’t mean they’re the same audience 6 months later. Have you thought about how you identified your audience in the first place?

Identifying the appropriate target audience for your business and then customizing content for that audience is the key to fulfilling their needs. Engaging visitors, converting them and bringing them in is that much easier when you have what they want – and they know it.

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Optimizing Your Content for Your Target Audience – Social Media Today