Taking advantage of the”Like” and “Share” functions on Facebook are the key to unleashing the true marketing potential of Facebook.
When a user clicks “Like” on Facebook on any of the site’s plug-ins scattered all around the internet, Facebook uses that “Like” in a number of ways. “Sharing” is equally powerful, and there are a few key steps that need to be followed to really get the full weight of both on your side.
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Beyond Expectations | Getting the Most out of Facebook Like and Share – Site Pro News