Totally free social media monitoring and measurement capabilities should make you jump for joy. Finally, examining social media ROI is almost as clear as lightly smoked glass.

Make your own Analytics obsession fun again! Here’s a good place to get started and a lot you probably didn’t know about Google’s shiny new toy in the box of Analytics goodies.

Read the full article here:

How to Use the New Google Analytics Social Reporting Tool – Social Media Examiner