Everyone knows that customer testimonials are a make-it-or-break-it, must-have on the Internet. The most trusted source for offline new business recommendations, works almost as well online.

Face-to-face endorsements work best of all in the whole wide world, but good customer testimonials, collected and put to use, will build confidence in your brand and trust in your team. Now, what’s the best way to go and get some good ones?

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Acquiring Testimonials and Social Media Mistakes – The Marketing Blog