Platforms like Facebook and Twitter allow anyone to run attractive contests and give-away promotions. They’re the perfect way to run highly effective branding campaigns and to reward customers, generate sales, and build an ongoing relationship with a larger network.

Unfortunately, running a successful contest takes more than putting ping pong balls in a fish bowl. Here’s your complete checklist and the full run-down on why and how.

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Your Checklist For Running Facebook/Twitter Contests – Flowtown