Trigger Emails, direct response emails messages sent after a specific event on your website, offer some of the most promising results in email marketing.
Don’t worry if you haven’t mastered them. Here are 9 introductory questions in the context of what Trigger Emails are and aren’t and how you can get a jump start on getting them to work for you.
Read the full article here:
The trigger email (r)evolution: 9 naive questions – Email Marketing Reports
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