7 Steps to an Email Opt-in Page That Works

Email Marketing gets a lot of well-deserved attention. There’s no better way online to convince people to buy what you’re selling.

But the trickle of sign-ups to your list can make the whole thing seem painfully slow and uncertain. Fortunately, there’s little uncertainty when it comes to designing your sign-up page.  Where any uncertainty remains, of course you can experiment till you find the combination of simple factors and tweaks that really work.

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7 Steps to an Email Opt-in Page That Works – CopyBlogger

Meet the Lazy Marketer’s Best Friend | The Email Autoresponder

Delivering great content may be something you already understand. Banging away on the keyboard day after day and then hitting “publish” does have it’s rewards.

But if the one-time, one-off cycle of blogging feels good, imagine automating that process so that all of your readers meet your best content first, and then again, in sequence, no matter when they sign up. Introducing the Email Autoresponder!

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Meet the Lazy Marketer’s Best Friend: The Email Autoresponder – CopyBlogger

Bad Emails | Email Phishing, Email Fraud, And Email Scams Phishing Scams

Anyone using email hears horror stories about fraud, viruses and worse. Bad email is everywhere, but not everyone really gets the low-down on what to do and what not to do.

These are the fundamentals of bad email practices and what you can do to keep your accounts and your private information safe.

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Bad Emails | Email Phishing, Email Fraud, And Email Scams Phishing Scams – Site Pro News

4 Ways to Get the Most out of Email Marketing

A lack of integration between email and social media, despite outstanding popularity and influence, is due to a failure by retailers to really engage with customers.

Interactivity, sales and serious loyalty are all being left on the table when your email marketing is less than stunning. If you’re just sending out the same old sales flyers, you’re missing out on the better part of your campaign’s potential.

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4 Ways to Get the Most out of Email Marketing – Small Biz Technology

Email Marketing Best Practices

From the undisputed leaders in the field, this is the bare-bones, best place to start with your email marketing training. It’s also a great place to brush up on the basics if you’ve been at it awhile.

Email marketing continues to expand in importance and impact. Don’t get left behind because you neglected to read this article.

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Email Marketing Best Practices – AWeber Knowledge Base

So How Good Are You As An Email Marketer?

You have an account set up and people are opting in. But what are you really going to get out of that email list? Is the return on investment really going to justify the outlay?

Here’s a quick quiz to see how your email marketing skill-set matches up with the latest and greatest in the field.

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So How Good Are You As An Email Marketer? – Email Marketing Reports

3 Ways To Broaden Your Focus and Improve Your Email Marketing

Email marketing gets analyzed to death. The perfect combination of factors may seem ever-unattainable. But, really, you’re likely to be missing the forest for the trees.

Take a step back and appreciate the bigger picture for what it is. Yes, it’s about value and design, but it’s also about setting and fulfilling expectations. Here are 3 vital steps to improve your campaign results.

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3 Ways To Broaden Your Focus and Improve Your Email Marketing – Email Marketing Reports

Delivering Quality Content | The Whys, Whats and Hows

Content may be king, and more so now since the rise of Google’s content hungry Panda, but it’s not getting any easier to create.

Email marketers need to take a good, hard look at their content strategy if they’re going to make it against the rising tide of competition. Shareable, informative and, yes, even interesting content is going to do you more good in the long run than any mix of warmed over sales copy.

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Delivering quality content…the whys, whats and hows – Email Marketing Reports

Set Expectations With an Email Routine

All those self-imposed procedures we religiously follow, in the morning, on the way to work or home, all of them affect how (and how well) we respond to any email marketing that comes our way.

Some emails are sent by folks who understand this. They set up our expectations so that we can do what we’re supposed to.

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Set Expectations With an Email Routine – AWeber Inbox Ideas

How To Ensure Your Emails Get Read

Trashed or opened – it’s all about the subject line. There are a few things you can do to make a subject line more compelling.

Just enough information is the perfect recipe to getting your email opened, usually. But we’re talking less than 50 characters here. That takes the art down to a careful blending of alchemy and impulse.

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How To Ensure Your Emails Get Read – Site Pro News