Business at Warp Speed | Get Ready for the New Digital Revolution

How do businesses keep up with the warp speed of today´s digital revolution? Here are 4 key characteristics of businesses that are staying ahead of the curve, beating back the competition and running with it.

The hapless or the half-hearted should stand back, but if you’ve had the sense that your own business is being left behind, see what the experts have to say about keeping up with the pack, and ahead of the competition.

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Business at Warp Speed | Get Ready for the New Digital Revolution – Google Small Business Blog

February 2011 | CITYSUMERS

CITYSUMERS

As rapid urbanization is one of the biggest macro trends of our time, you can’t go wrong innovating for existing and newly minted urbanites around the world. Hey, the future consumption arena is urban: don’t be left out…

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December 2010 | 11 CRUCIAL TRENDS FOR 2011

11 CRUCIAL TRENDS FOR 2011

Another new year around the corner, another rollercoaster of threats and opportunities. We tend to focus on the latter: Dive into our 11 crucial consumer trends for 2011, from PLANNED SPONTANEITY to MADE FOR CHINA to ECO-SUPERIOR, and then get going!

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November 2010 | EXCEPTIONALL

EXCEPTIONALL

With the entire world now battling it out in the consumer arena, exceptional innovations are popping up on a truly global scale. Case in point: the 50+ must-see innovations in this month’s Trend Briefing hailing from China, India, Brazil, Turkey, South Africa and other ’emerging’ markets. Enjoy!

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October 2010 | 15 TREND TIPS

15 TREND TIPS

Even though we’re happy to provide you with more trends than you can shake a stick at, it’s equally important to hone one’s trend watching skills. So this month, we’re bringing you our 15 tips on how to track and apply trends…

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September 2010 | MATURIALISM

MATURIALISM

Check out the rise in ‘mature materialism’: experienced, less-easily shocked, outspoken consumers who actually appreciate brands that are a little bit more daring if not risqué…

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July/Aug 2010 | INNOVATION INSANITY

With the entire world now engaged in creative destruction, INNOVATION INSANITY is upon us. Case in point: the dozens of smart innovations we’ve rounded up for this briefing, covering more than a dozen different industries and hailing from more than two dozen countries. Courtesy of our sister-site Springwise.

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June 2010 | MASS MINGLING

Forget tech-induced social isolation and loneliness: technology is driving people to connect and meet-up en masse with others, in the ‘real world’. It makes for an interesting, easily-digested trend to turn into new services for your customers…

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May 2010 | STATUSPHERE

As consumers have started to bestow recognition on fellow consumers straying off the beaten consuming-more-than-thou-path, status is now also about acquired skills, about eco-credentials, about generosity… Is your brand ready for a far more diversified ‘STATUSPHERE’?

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April 2010 | BRAND BUTLERS

With consumers increasingly looking to be assisted and cared for, brands urgently need to master ‘butlering’ skills. Here’s how to get started, including 50+ examples from brands already capitalizing on this trend…

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