60% of mobile users expect a site to load in three seconds or less. When asked, more than half of them won’t recommend a bad mobile site.
The sheer number of users visiting your site by mobile device is almost guaranteed to go up, no matter what your site is about or what you’re selling. Thankfully, Google will let you know how your site stacks up. Pay attention.
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Is Your Site Mobile Friendly? Google Can Tell You – Small Business Trends