Three things revolutionized the Internet in big ways: social, mobile and local. While a lot of people use the mobile Internet, they’re doing it with their friends, and they’re not looking for big ticket national items (necessarily).
Of course, that represents a major opportunity for local merchants no matter what they’re specializing in. Chances are, your own business can get a handle on the revolution, even while it’s still happening.
Read the full article here:
How to Promote Your Local Biz Using Social, Local and Mobile – Search Engine Journal