You’ve probably heard this one before. The Yellow Pages were dead ten years ago, 15 years ago and about to be dead 20 years ago.
What makes the next 5 years so lethal for the world’s most abused book? Sorry, but it comes down to a pretty simple equation where one number is preceded by an increasingly big dollar sign. Doing the math, it’s doesn’t look good for YP.com.
Read the full article here:
Why Yellow Pages Will Be Dead in Five Years – Search Engine Journal
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