Local Internet Marketing Services for Local Businesses
Small business owners everywhere are scrambling to catch up with a ‘Yelp Strategy.’ One way or another, having sufficient reviews on Yelp can give a big boost to your search ranking.
A local SEO strategy, with or without Yelp, can take you from zero to sixty in a single day’s work. Dealing with Yelp and other major local listings sites is the reality of what SEO has become for more than one small business.
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Formatting Google Analytics dashboards for multiple domains and sites used to take a degree in Engineering. It’s gotten a lot simpler and the rewards are fantastic.
If you’re not addicted to watching your online presence grow, perhaps you will be. Here’s the recipe for success through Analytics simplification.
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Work Smart, Not Hard | An Introduction To Google Analytics Dashboards – Search Engine Land
Effectively marketing an online business to the offline world is something lots of small business owners forget. Some of the most effective strategies require aggressive tactics, but the results will be blockbuster.
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10 Clever Offline Tactics for Online Traffic – Site Pro News
Listening to small bricks and mortar business owners has never been more important. Understanding how marketing strategies have evolved in a world increasingly dominated by search is the key to getting your slice of the pie.
All these tips for getting found involve the big players on the internet, but it’s really in how they’re interacting with the little guys that makes all the difference on payday.
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How Local Small Businesses are Evolving Their Online Marketing Strategies – Search Engine Watch
You’ve probably dismissed the idea of business blogging a few times already, but if not blogging is starting to sound less and less appealing, there’s a good reason.
In fact, there’s ten good reasons to take the idea up again with your webmaster, or your programmer or developer. Let’s start with the basics. A blog is good business.
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Believe it or not, social media has not left local advertising in the dust. Depending on your target market and the size of your local market, at lot can still be said for the local Penny Saver or a host of other old-school venues.
Still, you want to consider the mix of old and new carefully, and these considerations are meant to be carefully pondered before you spend another advertising dollar.
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Local Advertising | Devising an Online Strategy That Suits You – Site Pro News
Creating informative content that, over time, converts customers and keeps existing customers loyal is the point to content marketing. It’s all about getting attention with content and then holding onto those customers.
There’s no reason that every small business can’t and shouldn’t use content marketing. But most of them aren’t, and that’s your ticket to success.
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5 Reasons SMBs Need Content Marketing – Small Business Trends
If Google goes and changes it’s algorithm one more time, some web-marketers are simply going to throw their hands up. Don’t be one of them.
These are the 5 most essential things you better know, because guaranteed, nothing is constant with Google, but their dominance and their willingness to keep changing.
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The 5 Things You Need to Know about the New Google Search – Biznology
SEO guys talk just so much jargon. Sometimes it’s a wonder they understand themselves.
Andy Jenkins gives the picture version of one of the SEO world’s little known, lesser understood dilemmas; on-site vs. off-site SEO. In a format that finally we can all understand, you’ll want to savor this one carefully and check back into all that stuff you’ve been missing.
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You’ve already been sold on the world’s most beloved CMS. WordPress is a dream come true for aanyone trying to break up with the programmer for good. Unfortunately, it’s not always the beginners best friend.
Still, there are good reasons to manage your content in WordPress, and these 7 tips are guaranteed to keep even squeamish, code-phobic beginners from running for the hills. Read carefully and swallow cold. You’ll soon be loving WordPress over and over again.
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